Why (ab)use the word "Strategy"?
Offlate, has 'strategy' just become a synonym for 'important'? Why use the word everywhere? Is strategy a ' strategic' concept? The last question from the above 3 is the best example to show the kind of abuse the word 'strategy' is going through. If there would have been an award for 'most abused word on the globe', it must go to this word. The top boss in the corner office uses it because he is planning to expand in 'strategic' locations such as China & India. At the same time, his assistant uses it because he is fetching coffee for him at a ' strategic' time and from the new coffee house which recently opened at a ' strategic' location near the old cafeteria! Heck, why only in office-settings, but in other places as well where you don't expect this word to be used at all....! Last summer, during a visit to India, I noticed that people were discussing a hot topic in the small town :- A nearby Kiraana Stor...